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The Year’s Trends: What 2020 Can Teach Us About 2021

2020 taught us a lot about shoppers’ priorities and what they’re thinking about when they head to the store. Looking at a 52-week period of data from SPINS Natural Enhanced Channel and SPINS Conventional Channel (powered by IRI), we found trends that emerged in 2020 and are positioned to take center stage throughout 2021.

Co-ops Seek Ways to Connect with Communities

Many of the usual ways people connect with each other and do good in their communities have been disrupted this year. Despite this, co-ops have found new and creative ways to include shoppers in their community outreach. 

Co-ops Rise to the Challenges of 2020

In a tumultuous year that brought a global pandemic, a severe economic downturn and a resounding call for racial justice, co-ops have been a beacon of hope in responding to challenging circumstances.

Proceed with Intention

What do you do when the world turns upside down? During 2020, co-ops responded quickly to the many unknowns and challenges associated with the COVID-19 pandemic. We leaned on the cooperative principles and service to one another. And while our world remains volatile, uncertain, complex and ambiguous, there are reasons to be optimistic.

Co-ops Feed Neighbors in Need on Thanksgiving

With millions of people in America facing food insecurity during the coronavirus pandemic, co-ops around the country have stepped up to help their communities through the crisis. Read about two New York co-ops that provided Thanksgiving meals to neighbors in need.

Make the Most of the CX Survey Reporting Feature

As customer trends change, so does the data, and with the pandemic in full swing, we know that our shoppers’ needs continue to evolve. The right tools and insights to evaluate your performance and monitor your in-store shopping trends are essential to keeping up with changes and understanding customer satisfaction over time.

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