Social Media Crisis Management: Video
NCG recorded webinar with a discussion of ways to prepare now so you’re ready to handle social media crises if and when they occur.
training materials
Paid Social Media Ad Management: Video
This recorded webinar from September 2023 covers the basics of finding, creating and posting great social media content.
Social Media Content Strategy: Video
This recorded webinar from July 2023 covers the basics of finding, creating and posting great social media content.
Social Media Engagement 101: Video
This recorded webinar from March 2023 offers 7 tips for growing a community of advocates, engaging with social media conversations and developing your co-op’s social voice.
Tips for Being an Ideal Spokesperson: Video
This recorded webinar includes guidance on how to ace a media interview and keep media coming back for more stories.
How to Secure the Right Media Coverage for Co-op Month: Video
This recorded webinar from July 2022 covers key strategies and opportunities to earn high-profile media coverage for your co-op during while bringing added attention to the benefits of the co-op model.
Building PR Equity – How Effective Proactive Communications Can Build Resilience: Video
This recorded webinar outlines why it is important to foster a strong PR reputation, how it can be done on a minimal budget and the 7 steps a co-op can take to create and nurture PR Equity.
Crisis Communications Management: Video
Any issue can become a PR crisis. This recorded webinar from February 2022 covers how to identify potential crisis communications issues, how to prepare for and manage crises, and how to build resilience against communications crises.
Retail Display Merchandising Strategy Primer
This primer discusses the strategy for merchandising different types of promotional displays.
Managing Public Relations Guide
The Managing Public Relations guide is a great resource for anyone involved in public relations planning and/or the execution of PR activities.