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Promotions

Using NCG Promotions for a More Positive Price Image

Co+op Deals, Flash Sales and BOGO help co-ops extend value to customers and project a positive price image. To ensure shoppers are aware of these money-saving promotions and maximize the benefit to your co-op, learn more about NCG’s resources and capture the full potential of these programs.

Recognizing Black History Month

From stocking and promoting the products of Black-owned brands in the store to spotlighting the contributions of Black farmers, entrepreneurs and cooperators — there are many ways for co-ops to observe Black History Month.

Serving Budget-conscious Shoppers

Economic uncertainty is changing consumer shopping and spending habits. To meet the needs of budget-conscious shoppers amidst the pandemic, inflation and lingering unemployment, co-ops can leverage these NCG programs and strategies to improve price perception.

 

Co-ops Seek Ways to Connect with Communities

Many of the usual ways people connect with each other and do good in their communities have been disrupted this year. Despite this, co-ops have found new and creative ways to include shoppers in their community outreach. 

Co-ops Rise to the Challenges of 2020

In a tumultuous year that brought a global pandemic, a severe economic downturn and a resounding call for racial justice, co-ops have been a beacon of hope in responding to challenging circumstances.

Proceed with Intention

What do you do when the world turns upside down? During 2020, co-ops responded quickly to the many unknowns and challenges associated with the COVID-19 pandemic. We leaned on the cooperative principles and service to one another. And while our world remains volatile, uncertain, complex and ambiguous, there are reasons to be optimistic.

Marketing Strategies for Growing Sales during the Pandemic

Since the start of the pandemic, many customers have been limiting their grocery shopping to fewer retailers. As a result, it’s more cost-effective for most co-ops to focus sales growth strategies on increasing sales to current shoppers and owners and incentivizing lapsed owners to return. 

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