Viroqua Food Co+op Launches Owner Extras
Viroqua Food Co+op recently rolled out a new program that gives owners an additional financial benefit on items in the Co+op Deals flyer.
Promotions
Co-ops in the West Respond to Extreme Weather
With winter weather in full force, many Western Corridor co-ops have had to adjust, adapt and pivot to deal with safety conditions, delayed deliveries and early closures. These challenges are difficult to plan for, but several co-ops got creative in how they responded.
Make Mardi Gras a Time to Celebrate with Your Shoppers
Give your customers a reason to celebrate Mardi Gras and Fat Tuesday by offering New Orleans–influenced foods in the deli, as well as the meat, seafood and produce items needed to prepare Creole favorites at home. These ideas will help you create a plan to capture sales around Mardi Gras.
Co-ops Can Build on Strong Momentum Entering 2024
2023’s sales growth and increasing customer counts indicate our system is strengthening, giving co-ops momentum heading into 2024. NCG’s CEO CE Pugh encourages co-ops to consider these factors to meet the challenges and demands of the coming year.
Five Ways to Highlight Diverse Suppliers Right Now
Increasing the diversity of our supply chain promotes greater innovation and a healthier competitive environment. Here are five ways to highlight diverse suppliers using NCG’s Inclusive Trade resources.
Fall Flavors Offer New Opportunities
Now is the perfect time to start thinking about fall promotions and some of the factors affecting seasonal shopping. Here are some current trends to consider, from festive fall drinks to Friendsgiving ideas.
The Power and Future Potential of Core Sets
The strong growth of our Core Sets program reflects the effectiveness of centralizing category strategy. When more co-ops adopt more of the recommended Core Sets products that address common consumer needs across co-ops, NCG increases our leverage with brand partners and commands a greater share of their trade budgets, fueling sales at member co-ops and not your competitors.
Oshkosh Food Co-op Promotes Locally Sourced Eggs
Amid record price increases and supply shortages of eggs, co-ops’ creativity and adaptability have proven to be essential in retaining customers and fulfilling shopper needs. Oshkosh Food Co-op gained media attention when it took to social media to promote the price and availability of local eggs at the store.
Kickstart Promotional Plans with Cheese Madness
Bring some friendly competition to your co-op this spring with Cheese Madness! If reinvigorating storewide promotions at the co-op this year is on your list of goals, we invite you to kick off this effort with Cheese Madness.
Plan for a Valentine’s Day Your Customers Will Love
Sales during the week of Valentine’s Day reflect an increase in purchases seen as “indulgences,” especially desserts, high quality meat and seafood, unique prepared foods, strawberries and floral. In fact, nearly every department in the store can enjoy a sales boost from Valentine’s Day using these promotional and merchandising ideas.